{
  "skills": [
    {
      "id": "skl_agent_traffic_flywheel",
      "name": "agent-traffic-flywheel",
      "plugin": "cwc-marketing",
      "description": "The growth model for agentic traffic to the ~50-domain subagent*.com fleet: a six-stage self-reinforcing flywheel (discoverability → cheap visit → cross-link traversal → durable value → return traffic → citation → discovery again), with ten concrete levers and locally-measurable metrics. Use when the user asks \"grow agent traffic\", \"the flywheel\", \"spin the flywheel\", \"flywheel metrics\", \"why aren't agents visiting\", \"what should we ship next for traffic\", or wants the traffic-growth backlog prioritized. Monetization of that traffic (Monetization Gateway, x402, pay-per-crawl) is cwc-finance's monetization-gateway skill — this skill grows the traffic that makes monetization worth anything. Do NOT use for one-off content copywriting (sibling content-and-discoverability skill) or for recording analytics snapshots (cwc-analytics-engineering).",
      "summary": "The growth model for agentic traffic to the ~50-domain subagent*.com fleet: a six-stage self-reinforcing flywheel (discoverability → cheap visit → cross-link traversal → durable value → return traffic → citation → discovery again), with ten concrete levers and locally-measurable metrics.",
      "gated": 0,
      "source_path": "plugins/cwc-marketing/skills/agent-traffic-flywheel/SKILL.md",
      "created_at": "2026-07-10 18:13:13",
      "cite_as": "https://subagentskills.com/api/skills/skl_agent_traffic_flywheel"
    },
    {
      "id": "skl_content_and_discoverability",
      "name": "content-and-discoverability",
      "plugin": "cwc-marketing",
      "description": "Marketing playbook for the subagent*.com fleet — keep the fleet's agent-readiness surfaces (per-site /llms.txt, robots.txt with Content-Signal, sitemap.xml on subagentsubdomains.com, /.well-known/api-catalog on subagentapi.com) accurate as marketing assets for agent traffic; draft on-brand copy for new sites by reading subagentbrands.com's recorded guidelines; and announce new primitives in subagentnews.com's changelog voice. Use when the user asks \"audit our llms.txt\", \"is the sitemap current\", \"draft copy for the new site\", \"announce the new primitive\", \"check discoverability\", \"marketing pass on the fleet\", \"is this site discoverable by agents\", or \"does this copy match our voice\". Do NOT use for recording or editing brand_guidelines rows — that is cwc-product-management's brand-voice skill's job; this skill only READS guidelines. Do NOT use for deploying anything — publishing routes through cwc-deploy's playbook and is gated.",
      "summary": "Marketing playbook for the subagent*.com fleet — keep the fleet's agent-readiness surfaces (per-site /llms.txt, robots.txt with Content-Signal, sitemap.xml on subagentsubdomains.com, /.well-known/api-catalog on subagentapi.com) accurate as marketing assets for agent traffic; draft on-brand copy f...",
      "gated": 0,
      "source_path": "plugins/cwc-marketing/skills/content-and-discoverability/SKILL.md",
      "created_at": "2026-07-10 18:13:13",
      "cite_as": "https://subagentskills.com/api/skills/skl_content_and_discoverability"
    },
    {
      "id": "skl_creative_production",
      "name": "creative-production",
      "plugin": "cwc-marketing",
      "description": "Agency-grade creative production for the subagent*.com brand: palette-locked art direction, written briefs before pixels, batch variations, provenance-tagged AI imagery via the Higgsfield MCP connector (when reachable), and publish gates. Use when the operator asks for deck visuals, og-images, campaign imagery, video loops, or \"make it look professional\". Direction is the deliverable; generators are interchangeable.",
      "summary": "Agency-grade creative production for the subagent*.com brand: palette-locked art direction, written briefs before pixels, batch variations, provenance-tagged AI imagery via the Higgsfield MCP connector (when reachable), and publish gates.",
      "gated": 0,
      "source_path": "plugins/cwc-marketing/skills/creative-production/SKILL.md",
      "created_at": "2026-07-10 18:13:13",
      "cite_as": "https://subagentskills.com/api/skills/skl_creative_production"
    },
    {
      "id": "skl_flywheel_weekly",
      "name": "flywheel-weekly",
      "plugin": "cwc-marketing",
      "description": "The weekly agent-traffic flywheel pass for the subagent*.com fleet (36+ live sites optimized for AI-agent traffic): baseline metrics via scripts/flywheel-metrics.sh, a deterministic 6-site agent-surface drift audit (audit.py), public traffic/trend context from the cwc-marketing toolkit profile's cloudflare-radar server, and 1-2 brand-grounded content drafts into reports/marketing/. Use when the user asks for the \"weekly flywheel\", a \"marketing pass\", a \"content audit\", an \"agent traffic report\", or when a scheduled weekly marketing run fires. Do NOT use for the flywheel model/levers themselves (sibling agent-traffic-flywheel skill), for one-off copy or announcement drafting outside the weekly cadence (sibling content-and-discoverability skill), or for deploying anything — publishing stays behind gates.toml's content_publish gate and routes through cwc-deploy.",
      "summary": "The weekly agent-traffic flywheel pass for the subagent*.com fleet (36+ live sites optimized for AI-agent traffic): baseline metrics via scripts/flywheel-metrics.sh, a deterministic 6-site agent-surface drift audit (audit.py), public traffic/trend context from the cwc-marketing toolkit profile's...",
      "gated": 0,
      "source_path": "plugins/cwc-marketing/skills/flywheel-weekly/SKILL.md",
      "created_at": "2026-07-10 18:13:13",
      "cite_as": "https://subagentskills.com/api/skills/skl_flywheel_weekly"
    },
    {
      "id": "skl_launch_notes",
      "name": "launch-notes",
      "plugin": "cwc-marketing",
      "description": "Render grounded launch announcements from the REAL fleet deploy ledger (fact_fleet_deploy in the local Postgres warehouse) instead of marketing fluff: one markdown note per deploy wave — what shipped, counts by pattern, and a verification statement — with the hard rule enforced in code that a domain may only appear if its ledger row is status='verified'. Never announce unverified work. Use when the user asks to \"announce the expansion\", \"write launch notes\", \"draft the wave announcement\", \"what shipped this wave\", or after a fleet deploy wave lands and its verification pass completes. Do NOT use for publishing — this skill only RENDERS text; landing it on agentchangelogs.com or agentbloggers.com is a deploy behind gates.toml's content_publish gate, routed through cwc-deploy. Do NOT use for one-off copy or weekly-cadence content (sibling content-and-discoverability and flywheel-weekly skills own those).",
      "summary": "Render grounded launch announcements from the REAL fleet deploy ledger (fact_fleet_deploy in the local Postgres warehouse) instead of marketing fluff: one markdown note per deploy wave — what shipped, counts by pattern, and a verification statement — with the hard rule enforced in code that a dom...",
      "gated": 0,
      "source_path": "plugins/cwc-marketing/skills/launch-notes/SKILL.md",
      "created_at": "2026-07-10 18:13:13",
      "cite_as": "https://subagentskills.com/api/skills/skl_launch_notes"
    }
  ]
}